Last updated July 26, 2026
If you spend hours building an itinerary, your client should see it first — not find it buried behind a pricing option. Itinerary-led is a proposal layout that leads with the trip.
On a standard proposal the day-by-day sits inside a details panel that only opens after the client picks an option, roughly halfway down the page. Itinerary-led moves it up front, shrinks the hero photo, and gives the client one prominent button into the full itinerary.
Best for: custom FIT trips, multi-city tours, anything where the itinerary is the product and the client is saying yes to a plan rather than choosing between price points.
That's it. If the proposal already has an itinerary and you haven't switched layouts yet, the editor offers a shortcut — "This trip has an itinerary. Show it as the centerpiece?" — on drafts.
The layout adapts to how many itineraries the proposal has.
No option cards. The client gets the trip title and price, a one-line summary
(8 days · 3 stops · 14 experiences), a View the full itinerary button, and a day-by-day
outline. Nothing to choose between, so nothing asks them to choose.
Each option becomes a card showing that trip's actual shape — Day 1 · Vancouver,
Day 2 · Kamloops, + 2 more days — with its photo, highlights, and price. Clients compare
trips, not just numbers. Each card links to its own full itinerary.
Before they pick, the header shows a from price based on your lowest option, so the proposal never opens on a total the client hasn't chosen yet.
View the full itinerary opens your real itinerary page — maps, photos, day cards, everything — in a large window on desktop, without leaving the proposal. On phones it opens in a new tab. Either way the client keeps the proposal they were about to approve.
On desktop that window carries its own approve button along the bottom, showing the trip name and price. A client who reads to the end of the last day says yes right there — no closing the window and hunting back up the page for the button. On a comparison proposal each window approves its own trip, so opening the second itinerary and approving from inside it switches the selection to that trip.
You can give each option its own itinerary. Open a proposal option and build an itinerary against it directly — useful when you're pitching genuinely different trips ("Rockies by rail" against "Cape Cod coach"), not just different room types for the same trip.
Options with their own itinerary show it; options without one fall back to the trip's shared itinerary.
The View the full itinerary button needs a published itinerary — that's what creates the public link. Sending the proposal publishes its itineraries for you, including per-option ones, so there's nothing extra to remember.
Two things follow from that:
Itinerary-led is one of several proposal layouts, alongside standard options, split-bundle, and package. Switching layouts changes only how the proposal is presented — your pricing, add-ons, insurance, payment schedule, and checkout are untouched, and you can switch back at any time.
An option with no itinerary attached still renders as a normal option card, so a proposal can mix the two while you build it out.
Label: value. Entries like Hotel: Fairmont 3 nights render with the
label muted and the value emphasized. Up to six show on the proposal.Supplier-specific timeline trackers that keep you on top of every milestone — from booking to welcome home.
The overview of Groups — coordinate multiple travelers under one record with a roster, shared itineraries, messaging, and an optional self-service booking page.
Create self-service group booking pages where travelers can pick packages, fill forms, and book — all from a single shareable link.