Email Header Photos

Last updated August 16, 2026

Every email JourneyFuse sends for you goes out in your agency's branded shell — your accent color, your logo, your name in the footer. A header photo replaces that small centered logo with a full-width picture across the very top of the email.

Use it to make a "Welcome Home!" email feel like a welcome home, give your birthday template a bit of confetti, or put a beach across the top of every quote you send.

You have two levels, and they work together. Set one photo for your whole agency, then override it on individual templates that deserve their own artwork. A template with no photo of its own quietly uses the agency default — you never have to set the same image twice.

The Two Levels

LevelWhere you set itApplies to
Agency defaultSettings → Email → Header bannerEvery email that doesn't override it
This template onlyThe template editor → Header photoJust that one template

The order is simple: a template's own photo wins. If it doesn't have one, your agency banner is used. If you haven't set that either, your logo is used, exactly as before.

Add a Photo to One Template

  1. Go to Templates and click Edit on the template you want
  2. Just above Email Content, find Header photo
  3. Click Add a header photo, choose your image, and crop it
  4. Watch the preview on the right — it updates immediately
  5. Click Save

To take it back off, click Remove. That doesn't leave the email bare — it falls back to your agency default (or your logo).

Set an Agency-Wide Banner

If you want the same artwork on everything, set it once:

  1. Go to SettingsEmail
  2. Find Header banner (optional) and upload your image
  3. Save

Every template that doesn't have its own photo picks it up automatically — including automated emails, campaigns, and one-off sends.

Picking a Good Image

  • Aim for about 1200 × 300 pixels. Emails are 600 pixels wide, so 1200 keeps it sharp on phones and retina screens.
  • Wide and short works best. The photo runs edge to edge with no padding, so a tall or square image gets cropped hard. That vacation photo in portrait orientation will not look the way you expect.
  • Keep important details away from the edges. Different email apps crop slightly differently.
  • Put your words in the image if you want them styled — like the "Welcome Home!" example. Text baked into the picture renders identically everywhere, which is not true of fancy text in the email body.

Header Photo vs. Inserting an Image

These are two different buttons and they do two different things:

  • Header photo — the field above Email Content. Goes across the very top, edge to edge, above your greeting.
  • Insert image (the picture icon in the editor toolbar) — drops a picture inside the body of the email, wherever your cursor is.

Use the header for branding and the toolbar button for photos that belong in the middle of what you're saying.

Good to Know

  • The preview is honest. The preview panel in the template editor renders the same header your client will actually receive, so what you see is what they get.
  • Campaigns inherit it. A campaign built from a template keeps that template's header photo.
  • It doesn't change your logo. Your logo still appears everywhere else it always did — the header photo only replaces the logo strip at the top of the email itself.
  • If you've never set a banner, nothing changes. Agencies with no header banner and no template photos see exactly what they see today.
  • One fix worth knowing about: automated emails used to ignore your agency header banner — you'd see it on emails you sent by hand but not on ones your automations sent. That's now corrected, so if you already had a banner set, your automated emails will start showing it too. Likewise, if you had turned the header off in Settings → Email, that choice now applies to automated emails as well.