Last updated June 1, 2026
Groups let you manage trips where multiple travelers are going together — a group cruise, a hosted tour, a destination wedding, a youth or church trip. Instead of tracking each person's booking on a separate trip, you tie everyone to one group record with a shared roster, shared communication, and a consolidated view.
Looking to let travelers book themselves from one shareable link? That's the self-service booking page, covered in depth in Group Bookings. This article is the overview of the Groups feature as a whole.
Groups are best suited for:
Go to Groups in the sidebar and click New Group. Enter a name and optional description, then choose one of two paths:
The groups page supports both a grid view (cards) and a list view (table). Toggle between them using the view switcher below the page description. The list view is especially useful when you have many groups, showing name, status, clients, bookings, revenue, and departure date in a scannable table.
Groups with an active booking page show a status badge:
From the group detail page, you can link individual bookings from across your client trips. Each booking entry shows:
This gives you a single view of everyone in the group, their confirmation numbers, and which trips they're linked to.
You don't have to decide up front. Any group can get a self-service booking page after the fact — even one you originally created just to link existing bookings.
At the top of the group detail page, the Create booking page button spins up a booking page already linked to this group and drops you straight into the proposal editor to add packages, pricing, and forms. Once a page exists, that same button changes to Open booking page so you can jump back into the editor anytime. There's no need to recreate the group or re-enter its details.
When you open the editor, if the page has only one package you'll see a reminder that group booking pages work best with at least two packages — so travelers have a real room or cabin choice. Add a second package, or open the existing one and turn on occupancy tiers to price it by party size. See Group Bookings for the full booking-page walkthrough.
Every group has a Roster — the consolidated list of everyone traveling, whether they self-booked through a booking page, were linked from an existing trip, or were added by hand. From the roster you can:
If a group has a self-service booking page and fills up, a Waitlist form appears automatically on the public page so interested travelers can add themselves; you can promote them to a booking if a spot opens. The roster, rooms, and waitlist are covered in detail in Group Bookings.
Collecting payment from group travelers? The booking page shows the payment schedule but does not capture cards itself. Use per-traveler invoices or secure card authorization links to collect, then update each traveler's status on the roster.
When multiple clients are traveling together, they often share the same itinerary — same parks, same excursions, same dining schedule. Instead of building the itinerary separately on each trip, you can share one itinerary across the whole group.
Once linked, all other trips in the group will automatically see the shared itinerary when they open their Itinerary tab. A banner at the top of the builder indicates it's a shared itinerary and that changes will be visible to everyone.
Each group has a Messages tab that shows all portal communications associated with the group's clients. This makes it easy to see all group-related conversations in one place rather than hunting through individual client records.
The group detail page shows:
How your clients accept an individual proposal through the guided checkout — picking their option, entering traveler details, and authorizing the deposit, all from one branded link.
Cruise itineraries automatically show a rich ship profile — stateroom categories, dining, onboard activities, deck plans, and the day-by-day sailing — pulled from the ship the moment you add the cruise.
Watch a flight you've already booked and get alerted when the same fare drops — so you can rebook it for an airline travel credit.